Current

Naniga OTTA

  • "339"Counter
2026
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13
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2026
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"339" Counter

In collaboration with Hiroshima-based designer Shinji Takehara, “339” will host a POP-UP exhibition introducing Naniga OTTA, a souvenir project inspired by the nature and landscapes of Hiroshima created by Takehara himself.
At the “339” counter, visitors will be able to explore the concept behind Naniga OTTA and view a selection of exhibited items, with products also available for purchase inside “339”

Naniga OTTA is a souvenir project that preserves the subtle “presence” felt within Hiroshima’s natural scenery and landscapes in the form of small handcrafted objects. In Japan, there has long been a deeply rooted view of nature in which humans and the natural world coexist inseparably. Inspired by this sensibility, the nature and scenery of Hiroshima experienced by designer Takehara are transformed into souvenirs through the careful handcraftsmanship of creators.

Takehara Shinji / tsutsu graphics
A graphic designer born and based in Hiroshima, Shinji Takehara explores the relationship between people and nature through design, art, and craftsmanship, with “the Japanese view of nature” serving as a central theme alongside his graphic design practice. As an extension of this exploration, he launched Naniga OTTA, a souvenir project inspired by the natural scenery and landscapes of Hiroshima.
In January 2026, a POP-UP event was held at Organic Drink Bar Prol in Hatsukaichi City.

@tsutsu_graphics
About "339" Counter
Planning by
Museum Shop "339"
Takehara Shinji / tsutsu graphics
Venue
"339" Counter

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